Find where your Reddit Ads budget isn’t paying off
Add a campaign report from Reddit Ads and see which campaigns earn their spend, which don’t, and what moving budget could add. Your data is read in this browser and is never uploaded.
Add your campaign report
What your report needs
A campaign column, a spend column and a conversions column. Names like Campaign name, Spend and Conversions match automatically. If your column names differ, I’ll ask you to pick the right ones.
Export a campaign report from the Reddit Ads dashboard as a CSV file and add it here, or copy the campaign table with its header row and paste it in. Include a conversions column. If I can’t match your column names, I’ll ask which ones to use, and if Reddit shows purchases, leads and sign ups in separate columns, choose the one that matches your goal.
The Results
Campaign by Campaign
| Campaign | Type | Spend | Share of spend | Conversions | Cost per conversion | Vs. average | Suggested move |
|---|
What moving budget could add
This is an estimate from your file alone. The low case assumes the moved budget converts at your account average. The high case assumes it converts at the rate of the campaigns receiving it, which is a ceiling because returns usually fall as spend rises, and branded campaigns often can’t absorb much extra budget. Treat both as a starting point for a test.
Want this checked against your real account? Send me the last three months of campaign data and I’ll work through it with you.
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