Find the leak in your marketing and sales funnel
Enter how many prospects reach each stage and see where you lose the most customers, what a small recovery is worth, and what changed since last period. Your numbers stay in this browser.
Your funnel for one period
Each stage should be a subset of the one before it. If you don’t track a stage, leave it blank and the tool skips it. You need at least three stages.
Add last period to see what changed
Where the funnel loses customers
| Stage | Prospects | Share of leads |
|---|
| Step | Conversion | Last period | Lost | Missed customers | Share of total |
|---|
“Missed customers” takes the prospects lost at that step and applies your current later-stage conversion rates to them.
What a small recovery is worth
| If you win back that share at | Added customers | Added revenue |
|---|
All figures are estimates (est.). Won-back prospects are assumed to convert at your current later-stage rates, and returns usually shrink as volume rises.
What I’d look at first
Want help finding out why a stage is leaking and what to fix first? Let’s walk through your funnel together.
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