Find the search queries closest to paying off
Upload a Search Console queries export to find quick wins: queries just outside page one, page-one queries getting fewer clicks than your usual results, and question queries worth answering directly on the page. Your data stays in this browser.
1. Add your Search Console export
No file loaded yet. The tool matches your columns by name, and you can change them above.
2. Set your thresholds
These are starting values. Raise the minimum impressions on a large site and lower it on a small one. Brand queries usually earn far more clicks than the rest, so leaving them out keeps your typical click-through rate honest. Page one means average positions up to 10.
Findings
Just past page one
| Query | Position | Impressions | Clicks | Est. extra clicks |
|---|
Page one, fewer clicks than typical
| Query | Position | Impressions | CTR | Typical CTR | Est. extra clicks |
|---|
Question queries
People who search a question want a direct answer. A short, plain answer near the top of the page, or a matching FAQ entry, gives both Google and AI search a clear passage to use.
| Query | Position | Impressions | Clicks | Where it sits |
|---|
Want a second set of eyes on what your Search Console data is telling you? Let’s go through it together.
Book a working session