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Marketing leadership
Senior marketing leadership without the full-time hire.
SEO/AEO/GEO
Visibility in search and AI search, built around the queries buyers use before they purchase.
Account-based marketing
Marketing and sales focused on the accounts worth winning.
Content strategy
A plan for what to publish, in what order and why it moves buyers to act.
Content marketing
Content that earns attention and moves B2B and DTC buyers toward a conversation.
Paid media
Paid channels run as a pipeline engine, accountable to revenue.
Analytics & reporting
Tracking and attribution that show which efforts drive revenue.
Marketing automation
Lifecycle workflows, lead scoring and CRM alignment that move buyers to purchase.
Email marketing
Lifecycle, nurture and campaign email that turns subscribers into customers.
Conversion rate optimization
Fix the friction that costs you customers on the traffic you already have.
Websites & landing pages
Fast, conversion-focused sites built to turn visitors into leads.
E-commerce
Acquisition and retention that grow revenue per visit and per customer.
View all services
How engagements work
See how you compare in AI answers.
I check ChatGPT, Gemini, Perplexity and Google AI Overviews and show where you stand against competitors.
Results
Resources & Tools
Paid media planning calculator
Project pipeline and return on ad spend from your monthly budget.
A/B test calculator
See the lift, the confidence level and how many more visitors a winner needs.
Lead scoring
Set point values and a threshold, then copy the setup sheet into your CRM.
Account scoring builder
Sort a target account list into Tier 1, 2 and 3 with your own rules.
Ad copy checker
Check headlines and descriptions against each platform’s limits and rules.
Email copy checker
Check subject lines, preview text and body copy before you send.
Funnel analysis
Find the step where your funnel loses the most potential customers.
Search Console quick wins
Find the queries just past page one and the clicks they could bring.
Google Ads audit
Upload a Google Ads campaign report and find the spend that isn’t converting.
Meta Ads audit
Upload a Meta Ads campaign report and see which campaigns cost more than they return.
Reddit Ads audit
Upload a Reddit Ads report and spot the campaigns spending without results.
TikTok Ads audit
Upload a TikTok Ads report and see which campaigns aren’t earning their budget.
View all tools
See how weekly AI visibility is tracked.
Watch how one scoreboard, a monthly action list, Search Console and GA4 results grow your brand. Take the 4-minute tour.
AI Systems
About
Blog
Let’s talk
Let’s talk
Services
Marketing leadership
Senior marketing leadership without the full-time hire.
SEO/AEO/GEO
Visibility in search and AI search, built around the queries buyers use before they purchase.
Account-based marketing
Marketing and sales focused on the accounts worth winning.
Content strategy
A plan for what to publish, in what order and why it moves buyers to act.
Content marketing
Content that earns attention and moves B2B and DTC buyers toward a conversation.
Paid media
Paid channels run as a pipeline engine, accountable to revenue.
Analytics & reporting
Tracking and attribution that show which efforts drive revenue.
Marketing automation
Lifecycle workflows, lead scoring and CRM alignment that move buyers to purchase.
Email marketing
Lifecycle, nurture and campaign email that turns subscribers into customers.
Conversion rate optimization
Fix the friction that costs you customers on the traffic you already have.
Websites & landing pages
Fast, conversion-focused sites built to turn visitors into leads.
E-commerce
Acquisition and retention that grow revenue per visit and per customer.
View all services
How engagements work
See how you compare in AI answers.
I check ChatGPT, Gemini, Perplexity and Google AI Overviews and show where you stand against competitors.
Results
Resources & Tools
Paid media planning calculator
Project pipeline and return on ad spend from your monthly budget.
A/B test calculator
See the lift, the confidence level and how many more visitors a winner needs.
Lead scoring
Set point values and a threshold, then copy the setup sheet into your CRM.
Account scoring builder
Sort a target account list into Tier 1, 2 and 3 with your own rules.
Ad copy checker
Check headlines and descriptions against each platform’s limits and rules.
Email copy checker
Check subject lines, preview text and body copy before you send.
Funnel analysis
Find the step where your funnel loses the most potential customers.
Search Console quick wins
Find the queries just past page one and the clicks they could bring.
Google Ads audit
Upload a Google Ads campaign report and find the spend that isn’t converting.
Meta Ads audit
Upload a Meta Ads campaign report and see which campaigns cost more than they return.
Reddit Ads audit
Upload a Reddit Ads report and spot the campaigns spending without results.
TikTok Ads audit
Upload a TikTok Ads report and see which campaigns aren’t earning their budget.
View all tools
See how weekly AI visibility is tracked.
Watch how one scoreboard, a monthly action list, Search Console and GA4 results grow your brand. Take the 4-minute tour.
AI Systems
About
Blog
AI Visibility Demo
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